Category: business
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10 Ways To Get Cash To Your Small Business
Here are 10 ways to improve cash flow to your product-based business Implement a marketing plan. This will give you direction and strategy. While you’re cooking that up… Offer an entry-level product that gives people instant gratificationFor a book business, this would be a free or $0.99 book 1 of a series. For a knitting…
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The Marketing Adventurers League is Coming!
Are you having adventures (or misadventures) in marketing? Do you want to join a supportive community of side hustlers/small business owners/new business owners looking for advice on how to get established and scale their business? If so, the Marketing Adventurers League is for you. Join the waitlist here to be the first to hear when…
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Newsletter Marketing for Authors is here!
Here’s what you said: “How do I start an author newsletter?” “How do I find my ideal readers?” “How do I use a newsletter to get my books out there?” This course answers all of these and more. Even better, its RRP is $99 but I’ve created a special coupon for you. You can get…
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How to build a tribe on Facebook
Facebook is the most time-intensive platform to master. I successfully grew my author page to 3k likes/follows before I closed that account. Why did I close my Facebook author account? What an admission at the beginning of an article about how to grow an audience on Facebook! Consider the dead donkey dropped (if you don’t…
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Are your customers confused?
I go to a lot of soft play centres. A soft play centre is a place where children can play indoors. My son has a lot of energy so we go out a lot. Recently we went to a soft play I’d been looking forward to trying ever since we were buying our home 18…
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How to build a tribe on YouTube
YouTube has a reputation for being the hardest platform to build a following on. This is because it’s not forgiving if your content isn’t exactly right. Here are the five main reasons content creators can’t get a following on Youtube: Your content is too unoriginal If you’re looking to be the next anything, and all…
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Market segments are nothing like oranges
When I did business studies back in secondary school, the teacher explained market segments as “like an orange” which is about the most useless analogy I ever came across because it tells you nothing about segments. A market segment is not like an orange. Here’s why: Segments are not a symmetrical, even division of market…
Mama Adventure 